About This BlogHomegrown Real Estate January 17, 2026

Homegrown Real Estate

I’ve been working in real estate for a long time.

Long enough to know that houses change, prices change, and markets change — but people don’t change all that much.

They still want a place that feels right.
They still want someone they can trust.
And they still want to feel confident about big decisions.

That’s what this blog is about.


Why I Started Homegrown Real Estate

I created Homegrown Real Estate as a place to share what I see every day in Crestview and the surrounding Northwest Florida communities.

Not in a fancy way.
Not in a salesy way.

Just in a real, honest, helpful way.

This is where I’ll talk about:

  • Homes and neighborhoods

  • Land, farms, and country property

  • What to watch for when buying

  • What matters when selling

  • And how to make decisions that feel right long-term


What “Homegrown” Means to Me

I’m a Northwest Florida native. You can learn more about my story and how I got here.

This is home to me.

I know these roads, these neighborhoods, these small communities, and these people. I’ve watched this area grow and change over decades — and I’ve helped a whole lot of families find their place in it.

Homegrown means:

  • Rooted in the community

  • Built on experience

  • Guided by honesty

  • And grounded in relationships


Who This Blog Is For

This space is for:

  • Families buying their first home

  • Folks upgrading or downsizing

  • People looking for land or country property

  • Buyers searching for a quiet retreat

  • And anyone who wants straight answers from someone who knows this area

If that sounds like you, you’re in the right place.


How I Work

I believe in communication.

I believe in staying on top of details.

And I believe in doing what I say I’m going to do.

My job isn’t just to help you buy or sell — it’s to make sure you feel supported all the way through the process.


What You’ll Find Here

On Homegrown Real Estate, you’ll find:

No pressure.
No fluff.
Just helpful guidance.


I’m Glad You’re Here

Whether you’re just browsing, seriously looking, or somewhere in between — I’m glad you stopped by.

And I hope this space feels like a place you can come back to anytime.


Janet Johnson
Where experience meets home.